Explore Datapeople's Employer Brand Report

The Employer Brand Report, an Actionable Insights report, identifies live jobs that aren't speaking in your company's voice.

The Employer Brand Report is your single source of truth when it comes to surfacing jobs that need help aligning with your employer brand, giving you and your team the intelligence you need to quickly and easily make updates.

Here you'll be able to see high-level metrics about:

• what percentage of your live jobs are missing key components (a Requirements section and/or a Responsibilities section) or have left in placeholder text
• what percentage of your jobs are significantly longer than similar jobs
• which jobs don't have optimized titles, salary format or location format for job boards like LinkedIn and Indeed
• which jobs are missing location information all together
• if enabled, which jobs are using incorrect or outdated templates
• Customers that are integrated with an ATS will also be able to see the name(s) of the recruiter(s) assigned to that job in the "Recruiters" column

The report allows you to:

• go directly to any job in this list simply by clicking its title
• easily share these jobs with the assigned team members for remediation
  • Select the job(s) using the check boxes
  • Click the purple Share button at the top right of the jobs list
  • Select a user to share the job(s) with and add an optional message. The selected user(s) will receive an email linking directly to the selected job(s):

How to update a job's employer brand issues:

Since these are published jobs (not drafts), once you've made the necessary updates, you'll need to re-publish the job posting in one of the following ways:

1. For ATS-integrated customers: Go to the job in Datapeople, hover over the "Job" menu at the top left, and select "Open in [your ATS]." Make the necessary adjustments, then republish the job from your ATS.

2. For customers using Datapeople Anywhere (our browser extension): Using the same "Job" menu, select "Duplicate" to create a new Draft of the job. Make the necessary changes, then use Datapeople Anywhere to drop that new content into the existing job within your ATS.

3. For non ATS-integrated customers: Find the job in your ATS by searching for its title or Req ID, make the necessary changes, and republish.

More things to know about the Employer Brand Report:

1. It's updated in real time: Unlike some of our other reports that require pulling information from your ATS, the Employer Brand Report is based on the content of the job description alone. This means once a job has been updated to include the missing content, it will be removed from this list. 

2. It includes only Published jobs: Since your Draft jobs will naturally be missing some content at times--they're works in progress, after all--the only jobs surfaced in the Employer Brand Report are those that are out in the world and visible to job seekers. 

3. It's downloadable! To download the Employer Brand Report into a CSV file, click the download button at the top right:

5. It's sortable: Jobs in the report are sorted by "Most Issues First" by default. Use the button at the top right to change this to Newest First, or to sort by issue type (incomplete, missing perks and benefits, or length).