Why is it important to describe work locations compliantly with job board requirements?
In today’s competitive job market, attracting the right candidates begins with clear, transparent, and compliant job postings. One key aspect of effective job descriptions is accurately communicating work locations. Whether your position is remote, hybrid, or in-office, describing the work location in line with job board requirements, like those of Indeed, is essential. Not only does this ensure your job is displayed correctly in relevant searches, but it also improves your chances of reaching candidates who are specifically seeking these work arrangements. In this article, we’ll explore why compliance with job board location guidelines is crucial for both attracting top talent and enhancing the overall recruitment process.
Job Board Definitions of Remote and Hybrid Work
| Indeed | ||
|---|---|---|
| Remote | Employees work off-site. | A job that can be performed completely from home, and doesn’t require regular commutes to an office or job site. This could be because there is no physical location to report to or because you are willing to consider remote candidates. |
| Hybrid | Employees work on-site and off-site. | A job that involves a mix of on-site and remote days, typically within the same week. These may be set by the employer or at the employee’s discretion. |
| Onsite | Employees come to work in-person. | A job that only has on-site days. |
Job boards also define work from home flexibility as a benefit, not a valid work location. Indeed defines this as:
Location flexibility is defined as an in-person job that allows employees work from home occasionally, but take place in person the majority of the time. This flexibility is treated as a benefit or perk to employees, not a feature of the job setting. These jobs will NOT be labeled as one of the remote types, but this benefit may be surfaced on the job card.
Complying with LinkedIn's requirements
In contrast, LinkedIn uses LinkedIn tags to categorize jobs. These are tags that can be added anywhere in the job posting (although typically at the end) that take the following forms:
- For remote jobs: #LI-Remote
- For hybrid jobs: #LI-Hybrid
- For onsite jobs: #LI-Onsite
LinkedIn also suggests that if describing a role as hybrid, it is important to specify the amount of time employees typically spend on-site.
Complying with Indeed's requirements
To ensure your job is correctly categorized as remote or hybrid on Indeed, Indeed requires that hiring teams use specific phrases in their job ads.
For remote jobs, use phrases like:
- "This is a remote position"
- "Fully remote"
- "100% remote"
For hybrid jobs, include phrases such as:
- "Hybrid remote/in-office"
- "Hybrid work schedule"
- "Work from home ((x)) days per week"
For jobs that have flexibility to work from home, include phrases such as:
- “Flexibility to work from home as needed”
- “Work from home days possible”
- “Ability to occasionally work from home”
These terms help Indeed identify the job type for relevant searches and proper labeling so that you can attract candidates who are specifically searching for remote or hybrid work opportunities.